Additional beer news from the Beverage Industry
July 27th, 2024
The confectioners of Goetze’s and the brewers of Guinness came together to create a 4.5 percent ABV cream ale brewed with the same vanilla in the Goetze’s signature recipe, resulting in a toasty, slightly sweet beer.
Michelob ULTRA, the exclusive beer sponsor of Team USA, has unveiled sleek, new packaging to help Americans raise a glass to Team USA. The special-edition design features the Team USA logo, including an American flag and the Olympic rings on the neck.
COOP Beverage Works, Oklahoma City, is expanding the Fiesta of Flavor this summer with new flavors from its line of TAMPICO Hard Punch.
Consumers have hit the road and air this summer, creating more eyeballs on out-of-home ad campaigns. Clear Channel Outdoor offers insights on how beverage brands can create campaigns to help support their summer sales goals.
Miami-based Sunkey Beverage Holdings completed its acquisition of Silver Eagle Beverages, a beer and beverage wholesalers, whose distribution territory includes San Antonio, Bexar County and 12 additional counties in southwest Texas.
